The Sunday Edition: that’ll keep ‘em safe

Consumer Product Review
the brand SWIMS has created a protective covering for your fancy heels called “the cityslipper”. it comes in both a low and a high heel height. it is also extremely tarded. what’s more tard than that is the marketing campaign SWIMS has chosen for the product. drawing on a vague connection between the product’s name cityslipper and the 1991 movie city slickers starring billy crystal, the company has secured crystal as a spokesperson for the product. the company is sure crystal’s enthusiasm will overcome the fact that he doesn’t test well in audiences of women ages 18-death. below are some of the images that have come out of the campaign.



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